Crack Market Structures with Confidence.

Ready to demystify Market Power and ace your IB Economics exams? This online course is your all-in-one guide to understanding one of the most critical and fascinating areas of Microeconomics. With expert instruction and IB-focused materials, you'll be equipped to tackle even the toughest exam questions.

What’s Inside:

  • 90+ Video Lessons: Learn at your own pace with engaging and thorough lessons covering everything from monopolies to oligopolies and price discrimination. Each video is designed to simplify complex concepts and bring them to life.
  • IB-Specific Lesson Slides: Stay on track with clear, syllabus-aligned slides that focus on the key points you need to know for success.
  • Instructor’s Notes: Get insider tips, examples, and insights from an experienced IB educator to deepen your understanding and sharpen your exam technique.
  • Key Terms & Vocabulary: Master the essential language of Market Power with a glossary of IB-specific terms to help you articulate your ideas confidently.
  • Exam Practice Questions: Put your knowledge to the test with targeted questions modeled on IB exams, complete with solutions to guide your learning.
  • Student Discussions: Join a community of IB students to collaborate, share ideas, and get your questions answered. Learning together has never been easier—or more effective!


Whether you’re diving into Market Power for the first time or refining your exam strategy, this course has everything you need to succeed. With expert guidance and the right tools, you’ll be ready to tackle Market Power like a pro.

Start your journey to Market Power mastery today.

Attention university students and adults: Join thousands of other adult learners who have purchased this course. Discover how the dynamics of market power shape industries and influence everyday life, from pricing strategies to competition policies. With accessible lessons and practical examples, this course offers a unique opportunity to explore microeconomic concepts that impact global and local markets. Whether for personal growth or professional development, this course makes economics both engaging and practical. 

Flexible Personalized Learning.

Join 4,600+ students worldwide who rated this course 4.9/5 stars.

$99
Normally $200

"I never could've gotten a 7 on the IB Exam with Brad's courses. I bought all five. The best investment I could've made."

14-day Money Back Guarentee

Your satisfaction matters to me. If this course doesn't meet your expectations, I’ll gladly provide a refund.

Economics isn’t about memorizing graphs—it’s about understanding how the world works.

  • Learn at Your Own Pace
  • Real-World Applications
  • No Prior Knowledge Needed
  • 90+ Engaging Video Lessons
  • Perfect for All Learners

What's Inside...

    1. Welcome to Market Power!

      FREE PREVIEW
    2. The Nine Central Themes of IB Economics - A Reminder!

    1. Introduction to Costs, Revenue, and Profit Theory

    2. Key Terms and Concepts: Costs, Revenue, and Profit

    1. Lesson 1: Introduction to Costs

      FREE PREVIEW
    2. Lesson 2: The Short-Run and The Long-Run

    3. Lesson 3: Total Product, Marginal Product, and Average Product

    4. Lesson 4: The Law of Diminishing Returns

    5. Lesson 5: Economic Costs (Implicit and Explicit)

    6. Lesson 6: Total Cost, Marginal Cost, and Average Cost

    7. Lesson 7: Short-Run Costs and Diagrams

    8. Study Break!

    9. Lesson 8: Long-Run Costs

    10. Closing Remarks: Costs

    11. Review Questions: Costs

    12. Key Terms and Concepts: Costs

    13. IB Exam Practice Questions: Costs

    1. Lesson 1: Introduction to Revenue

    2. Lesson 2: Total Revenue, Marginal Revenue, and Average Revenue

      FREE PREVIEW
    3. Lesson 3: Revenue Curves in Perfect Competition ("Price Takers" Market Structure)

    4. Lesson 4: Revenue Curves in Monopoly, Monopolistic Competition, and Oligopoly ("Price Makers" Market Structures)

    5. Closing Remarks: Revenue

    6. Review Questions: Revenue

    7. Key Terms and Concepts: Revenue

    8. IB Exam Practice Questions: Revenue

    1. Lesson 1: Introduction to Profit

    2. Lesson 2: Economic Profit, Abnormal Profit, Normal Profit, and Negative Profit

    3. Lesson 3: The Shut-Down Price

    4. Lesson 4: The Shut-Down Price on a Diagram

    5. Lesson 5: The Break-Even Price

    6. Lesson 6: The Profit-Maximizing Level of Output

    7. Lesson 7: Showing Profit in Perfect Competition ("Price-Takers" Market Structure)

    8. Study Break!

    9. Lesson 8: Showing Profit in Monopoly, Monopolistic Competition, and Oligopoly ("Price-Makers" Market Structures)

    10. Lesson 9: Other Motives Besides Profit Maximization

    11. Closing Remarks: Profit

    12. Review Questions: Profit

    13. Key Terms and Concepts: Profit

    14. IB Exam Practice Questions: Profit

    1. Lesson 1: Introduction to Perfect Competition Market Structure

    2. Lesson 2: The Revenue Curves in Perfect Competition

    3. Lesson 3: The Profit Maximizing Level of Output in Perfect Competition

    4. Lesson 4: Abnormal Profit in Perfect Competition

      FREE PREVIEW
    5. Lesson 5: Negative Profit (Loss) in Perfect Competition

    6. Lesson 6: Normal Profit in Perfect Competition

    7. Study Break!

    8. Lesson 7: Productive Efficiency in Perfect Competition

    9. Lesson 8: Allocative Efficiency in Perfect Competition

    10. Lesson 9: The Long-Run in Perfect Competition

    11. Lesson 10: Productive and Allocative Efficiency in the Long-Run

    12. Closing Remarks: Perfect Competition

    13. Review Questions: Perfect Competition

    14. Key Terms and Concepts: Perfect Competition

    15. IB Exam Practice Questions: Perfect Competition

Market Power

  • $99.00
  • 94 lessons
  • 7.5 hours of video content

"Brad’s enthusiasm, sense of humor, and energy made me love studying Economics."

Barbara | Chile

Market Power Course + 4 More

Emma | Switzerland

Microeconomics + 4 More

The best thing I did for my IB Economics studies! I absolutely love Brad's courses—worth every cent! I've bought them all. I can’t stop telling my friends how lucky I feel to have essentially my own IB Economics tutor available anytime I need. Brad explains complex economic concepts with such clarity and a contagious passion that makes learning enjoyable. The videos are not only easy to follow but also incredibly effective at helping me truly understand the material. If you’re a serious IB Economics student, you’d be crazy not to buy all of his courses. It’s hands down the best decision I made for my studies--I'm getting all 7s now. Just buy his courses and thank me later.

Sam | South Africa

Macroeconomics + 3 More

Economics is one of those topics that, to me, seems quite dry from the outside. However, I knew from the free videos that this course would be different. Brad's passion comes through strongly, and he is such an engaging teacher. One of the promises in the very first videos is that you will start to understand more about the news and politics. I found this to be spot on, as only a short while later, I had a series of 'Aha' moments when the penny finally dropped about terminology I had heard before. Highly recommend!

Diego | Germany

Microeconomics + 3 More

I highly recommend Brad's courses to anyone hoping to get a 7! If you're wondering whether to purchase a course, I absolutely encourage you to do so. I was scoring high 5s and low 6s on my Economics tests, but after purchasing the course, I managed to raise my grades to consistent 7s. The beauty of these courses is that all the videos are organized into easy-to-follow topics. Whenever there was a topic I didn’t fully understand in class, I would watch one of Brad's videos and confidently walk into class the next day, knowing I was going to ace my next test. Buy all of Brad's courses—you won’t regret it!

Eliza | Canada

Macroeconomics +3 More

Brad is an exceptional teacher. I bought his Microeconomics course too, and my only wish is that I found this course at the beginning of my university studies! His ability to explain complex concepts in a clear and engaging way is unparalleled. Every lesson feels well-structured and accessible, no matter your starting point. He's the best teacher I've seen, and I genuinely feel more confident in my understanding of economics because of his courses.

Ithica | Chile

Microeconomics + 3 More

Brad is an exceptional teacher! The way he explains complex concepts in simple terms, the real-life examples to comprehend how economics is all around us, and is ultimately a study of human behavior is so inspiring and empowering. I would recommend this course to an economics student or anyone who is keen to learn about this subject!

Takahashi | Japan

Market Power + 3 More

100% recommended. Why? Brad's ability to make complex ideas simple through real-world examples is incredible. This course was easy to follow because of the simplicity yet thoroughness of the concepts. Plus, I find Brad very easy to listen to; he seems as engaged in teaching as I was in learning. 5 stars!

Brenda | United States

Introduction to Economics + 4 More

This guy is ahhh-azing! He has clearly deconstructed and explained what my teacher made as clear as mud. I totally get it now—thank you! Brad is by far one of the best Economics teachers, and being a member of this site has completely transformed my experience in class! I finally feel confident walking into tests and actually enjoy studying Economics now. I only wish I had found this site sooner—it’s been a total game changer!

Alexa | Argentina

Introduction to Economics + 4 More

I wholeheartedly appreciate the respect Brad gives to his students. He makes sure we all feel confident with what we are learning before moving forward. His stories are inspiring and make his videos colorful and meaningful …it’s not just another IB subject of study. Every lesson feels tailored to help us succeed, and the practical examples make even the toughest concepts easy to grasp. Brad’s passion for teaching shines through, making this course a truly awesome learning experience.

William | United Kingdom

The Global Economy + 2 More

Brad takes what could, on the surface, be an intimidating topic and makes it very accessible. In addition to that, he tackles ethical issues from a truly human (not merely abstract) perspective and also has an engaging style that feels less like being talked at and more like being in a classroom (even if it really is just on a screen). I thoroughly enjoyed this course, and when I go to take more economics courses, Brad Cartwright will be the first name I search.